Operating amongst the white sands and turquoise waters of the Caribbean, Curséd Cortes represents an oddity within the wine world.

Inspired by the geographical location of the vineyard and the surrounding mythologies of the Caribbean pirates, my brand solution tells the story of a wine born from a treasure unburied.

The identity is comprised of a dynamic and free-form typographic system that lends versatility and character to the brand, while referencing the unorthodox quality of their wines.

Engraved illustrations of the Caribbean landscape and the flora that shapes the wines helps juxtapose the simplicity of the type with a bit of elegance.

branding/
packaging proposal

07.01.2017